My secondary research is beginning to focus and lead me towards the following ideas of having two sets of invites, for industry professionals and the general public. I will need to also consider window graphics and supporting ephemera. North Bar has a large glass front onto a busy street therefore perfect for advertising an exhibition.
Window graphics with vinyl could be very good to explore for the North Bar venue in July. North bar have a lot of vinyl in the window and use a chalk sandwich board also.
Badges are a good piece of design which allows a piece of the event to be taken away wioth each visiter. Having a pack of goods such as information pack on the exhibition could include items like this.
Designed by Mothership www.studiomothership.com
Weber has adapted the poster for the event into the booklet that supports the event. This transition of design for promotion to design for information becomes seamless and gives a great sense of continuity. I would be very conscious when seeing how I can develop the promotional elements into the practical elements of the event.
The layout of the publication is a lot bigger than I need however having visual references to the wall pieces is essential. Perhaps I can explore using sections of the artwork instead of giving the whole image in the booklet. this almost guarantees that the user has to interact with the images on the wall.
Designed by Christian Weber http://www.graphicfruit.com
These invites were issued on beer mats, because I want to invite at least 15 local design studios and more local brewers to the events, this can be a perfect corporate invite for industry professionals.
Designed by Dash, Melbourne. www.dashcreative.com.au
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